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In this video Matthew Phillips, Director of Phillips McDougall, looks at the cost of bringing a new active ingredient to the market. The cost base has increased, but to how much?
Watch the full 40 minute presentation below to hear more about:
• Pest resistance and the implications for the industry
• Lawsuits and their impact on future products
• Precision agriculture and new technologies
• How did the GM crop market see a decline for the first time ever since the inception of this industry sector?
Scroll down to view the full outlook presentation and to find out more about the next Crop Protection Leaders' Forum.
An outlook on the global crop protection market
In this presentation, Matthew Phillips, Director of Phillips McDougall, presents the expectations for the crop protection market in 2017, leading into a longer-term outlook for the industry.